Leading Like WD-40

Sometimes it really is “rocket science.” Pretty much everyone knows WD-40® is the go-to product for silencing squeaks, displacing moisture, preventing rust, and loosening stuck parts. You probably have a can sitting in your house, garage, or bike toolkit right now. You can find several cans in multiple locations here on our farm. Back in the day we even used more cans than now when we had to regularly pop distributor caps off and spray in WD-40® to displace condensation. In fact, WD-40’s nickname is “toolkit in a can.” What a great product!
The product itself was invented in San Diego back in 1953 to stop corrosion in the umbilical cord of the Atlas space rockets, so the product actually came out of the space era. So, yes, it is rocket science. It’s called WD-40® because there were 39 formulas that didn’t work and the 40th one did, so that’s why it’s called water displacing 40 formula. A few years ago at a leadership development gathering I was doing where participants were to bring pictures of leaders who had influenced them, we had a participant bring a picture of a can of WD-40. I loved it! What a great leadership metaphor.
The participant explained how WD-40® could help you solve almost any issue around the house. Great leaders help us and stand with us on all the everyday issues. Also, the product has stayed consistent over the years with improvements and innovations on how to best deliver, such as the Smart Straw™️ (so you don’t lose the little red straw) and No-Mess WD-40 pen. Or, my personal favorite: WD-40 EZ Reach™️ (check out the featured picture in this post). Remind you of any great leaders you’ve been associated with?
Do you have sticky sticky/rusty/inactive levers or individuals in your organization. Consider leading like WD-40® and help disperse the distractions keeping those you serve from achieving greatness.
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