Authenticity Matters
Authenticity is such an important leadership attribute that so often gets overlooked. Building trust requires honesty and sincerity—leaders who are authentic foster stronger connections and loyalty. The great band Set It Off has an awesome song about authenticity, “Rotten.” Here is what vocalist and songwriter for Set It Off, Cody Carson, had to say about the song:
“Our new song ’Rotten’ is about the lack of authenticity I see so often out in the world,” explains vocalist Cody Carson in a Livewire interview. “It’s about people manipulating others just because they want something from them. Then the exploiters get what they want via the synthetic sugar they’re pumping out, but eventually… it’s going to rot out their teeth and those people will see the truth.”
I love the lines in the song, “But your sugar is sweet ’til it rots all their teeth; So save the charade, and your candy-coated blade underneath.” I interpret this as a metaphor for the deceptive nature of appearances or superficial charm. Leaders should focus on genuine qualities rather than superficial sweetness, as false appearances can ultimately cause harm or erode trust. What seems appealing on the surface might have hidden consequences. Leaders need to look beyond surface-level charm to understand true intentions and impact. Offering false praise or superficial kindness might attract short-term favor, but it can damage relationships and credibility in the long run.
This song serves as a powerful reminder that superficial allure can be deceptive, and lasting leadership is rooted in authenticity and integrity.
Byron's Babbles 
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