Byron's Babbles

The Artwork of Stories & Relationships

I love the opportunities that chance encounters bring for making new and valuable connections. Last week as we were going into Sushi Hana in Savannah, Georgia for lunch, I noticed an artist painting a streetscape in front of the restaurant. Those of you who know me well, know I can’t resist watching an artist practice their craft. He was just getting started, but I could tell this painting was going to be special (like I really know anything about it). The artist and I exchanged hellos and I told him I liked his work. My family and I went into Sushi Hana’s and ordered and I told them I had to go back out and meet the artist. I met Jeffrey Baumgartner, who coincidentally is from Chicago with Indiana connections. Small world! We immediately connected and he informed me it would take about three hours to complete. I told him I wanted to buy the painting. Then my wife came out and told me I needed to come in and eat. Imagine that!

After lunch I was back out to check the progress of “my” painting. It was coming along nicely and Jeffrey and I talked some more and made a plan for me to call him and 3:00 and see where he was on completing the painting. So, at exactly 3:00 as I stood along the Savannah River, I called my new artist friend back to see how my painting looked. He was just painting his signature on it as I called. Jeffrey told me it looked awesome. So I left my family to explore and climbed those old uneven steps up from River Street with some newfound energy and enthusiasm. Over to Broughton Street to see this exquisite piece of artwork (see photo). It was wonderful and I wanted it.

We agreed on a price then proceeded to talk, laugh, and share stories. Two students from the Savannah College of Art and Design (SCAD) came by who had watched and talked to Jeffrey earlier. He proceeded to give them an art, business, and leadership experience like no college professor could give. This artist was living it. He had driven his van (that he says is a “VanGo,” pun intended) to Savannah, set up in a campground, and was painting a new streetscape every day for a living. If that isn’t a real world and relevant context for teaching I don’t know what is. Not only was he schooling these young and aspiring artists, he was forming relationships. As a believer and teacher of building relationships as the most important leadership trait, I was watching and learning. Jeffrey was a master at it.

As I was complimenting him on his relationship-building prowess he told me that he came from the theater. “It’s all about the story, Byron,” he told me. So true; it is all about the story. I had gotten my painting, made new friends in Jeffrey and the students, and expanding my knowledge in leadership and creating an ideal customer experience. Jeffrey’s ability to connect had made the experience of buying this painting memorable and with a tremendous story.

Being able to build relationships is an important trait to have developed for a painter selling paintings, or any leader for that manner, because it helps in establishing trust and rapport with potential buyers. By building relationships, we can understand the preferences and tastes of our customers, tailor their artworks accordingly, and creating a personalized experience for the buyers. This lesson can also be transferred to all of us as leaders. We are creating experiences for those we serve.

Additionally, building relationships allowed Jeffrey to form a network of loyal clients who most likely will provide repeat business and recommend the artist to others. In Jeffrey’s case, he has a loyal following. This can help in expanding the reach and recognition of the painter’s work.

Moreover, through building relationships, we can also receive feedback and constructive criticism, which can be valuable for growth and improvement. By understanding the needs and desires of our clients and clients and those we serve, can better fulfill their expectations and create artworks that resonate with them.

Overall, being able to build relationships enables a painter to connect with their audience on a deeper level, promote their work effectively, and establish a strong presence in the art market.

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